Our Story
Founded in 2008 AFRODESIAC WORLDWIDE is a cultural lifestyle brand rooted in an admiration of Africa and the worlds diverse cultures.
An artful blend of earthy materials, and exotic patterns,our stylistic method denotes an effective modern elegance with an authenticity rooted in historical African tradition.
Combining modern western style with culturally inspired designs Made in Africa Afrodesiac Worldwide has been instrumental in sparking a cultural revolution in fashion
Utilizing authentic made in Africa textiles to create our clothing and home decor to our handed pounded brass and stainless steel jewelry Made from Ghana’s precolonial coins.....our reverence to our African roots runs deep in our design aesthetic.
Made in Africa and bred in Brooklyn, AFRODESIAC WORLDWIDE is the creation of C.E.O. Creative Director and activist Chiedza Makonnen a Jamaican native after living in Brooklyn, New York for eighteen years and moving to Ghana, West Africa founded AFRODESIAC WORLDWIDE and its sister Non-Profit Organization The Revolutionary Underground Foundation
As global citizens and a woman Owned Black business we focus on being a creative and sustainable entrepreneurial venture that contributes to the economic empowerment of the women and men we employ and our communities.
Our mission has always been to honor our heritage creating culturally inspired, authentic lifestyle products that make you feel grounded, colorful, regal, alive and empowered.
Love | Shop | Culture
With over twenty years as a designer in the fashion industry, Chiedza is also a passionate advocate for preserving the rich cultural history of the textile industry in West Africa, partnering with women run buisnesses through her companies supply chain and utilizing fashion as a tool for empowering women and girls.
Chiedza’s business and philanthropic efforts include improving opportunities for trade for women run SME’s and mentoring emerging Africa based designers.
She has provided input on utilizing trade to empower women to the UN Commission for Africa, UN Global Compact, The World Trade Organization, European Union ESSENCE Black Economic Forum and the World Economic development forum.
As a global citizen Chiedza also serves as founder and executive director of The Revolutionary Underground Foundation mentoring and providing educational scholarships to over a hundred girls in Ghana and fighting for the rights of victims of sexual and physical abuse.
Chiedza’s work as a designer has been featured for its vibrancy, authenticity and social responsibility by ESSENCE, AFROPUNK and at New York, Lagos and Paris Fashion Weeks . Forbes,Vogue, Marie Claire, Time Out, Africa Business 2020, New African Fashion and Couture Africa.
Chiedza has also founded retail concept store Brown Sugar GH and is Co-Founder of Afristyle lounge.
Chiedza is based in Accra Ghana and Brooklyn NY
At AFRODESIAC WORLDWIDE, we are strong advocates for the preservation of the textile industry in Africa. To further this cause we work directly with textile manufacturers on the continent to produce our clothes. We believe strongly in helping educate consumers on purchasing authentically made apparel to preserve both the industry and the culture.
